Whether you hate or love Facebook engagement, you have to understand that, for a successful marketing campaign you need to rule on the platform. Data Report has revealed the average Facebook page engagement rate across all post types: 0.07%. To bump that data, you need to learn to handle the algorithm very well. And upon asking, many brands admitted that they embed Facebook feeds to tackle this situation. They also revealed that a Facebook widget helps them to increase the engagement of their website as well as the platform. This cross-promotion works both ways.
In fact, it has many benefits if you consider this in a serious manner. If you are still dubious about the effectiveness of a Facebook widget on a website, we are here to help. In this blog, we will walk you through some of the benefits of opting to embed Facebook feed on the website.
Top 4 Key Benefits Of Facebook Feed on Website in 2023 – Try Now
Facebook has enough formats of content that you can showcase on the website. And we know you spend enough time creating content for your social media. So how about repurposing it and leveraging all the benefits? Have a look at the alluring benefits of the Facebook widget on the website.
1. Builds Social Proof For Your Business
Trustpilot has revealed that 92% of consumers read online reviews, and 80% of shoppers trust reviews as much as personal recommendations.
Customers take time to trust things. More importantly, they need a trusting factor on your website. In such a situation, you can present them with social proof. In such a situation, you can help them with a Facebook widget. To win their trust, you can embed Facebook reviews on websites. Or you can also showcase some testimonial posts by your users on your website using the Facebook widget. Besides, you can also display likes and shares count on your widget.
Remember that your customer buys your products only when other people are buying them too.
2. Enhance The Look Of Your Website
Let’s admit it, your website says a lot about your business. It has to look up-to-date to reflect your brand image.
One of the greatest concerns of a business owner is to make their website look visually appealing and functional. A visually engaging website helps them to retain customers for a longer time. It also helps the business to have a great impression on their website visitors.
Keep in mind that your website should be designed considering your audiences’ needs and demands. Remember that your Facebook widget on a website should easily navigate the visitors to their website.
3. Boosts Engagement
A good website engagement not only helps in selling your products but also helps you to retain loyal customers for a longer time. We understand that Creating content for every platform can be straining. But the best part is you can repurpose your Facebook content on your website.
Your customers want a fresh and bright website. Rather than deploying a chatbot on your website, opting to embed Facebook feeds can be economical and more beneficial. Facebook content is your chance to give them a reason to retain them for a longer time and boost engagement. Remember that a good amount of engagement defines the relevance of your website.
4. Helps You Build A Good Relationship With Your Audience
You should be aware that content marketing is not just about content creation and distribution. It is more about strategizing.
A lot of website owners have a hard time creating a healthy business relationship with their target audience. Most of the time, the reason is website owners do not bother to seem interactive on their websites. That is where you need a Facebook widget on a website. It helps them to seem approachable to their target audience. You can embed a Facebook feed containing some content that has answers to frequently asked questions.
Top 2 Tools To Embed Facebook Feed On Website
Now that you know the benefits of Facebook feed on the website in 2023. Let’s find out the best tools that you can use to embed Facebook feeds on your website.
a). Tagembed
When it comes to embedding Facebook feeds or any social media platforms on websites, Tagembed has proved to be the rising star in the industry. Tagembed is one of those social media aggregator tools that help you with a simple integration process with low coding. Alongside this outstanding feature, they also provide you with immense customization like changing themes and layouts to match your brand image.
You can also change the color and size of the fonts to make your Facebook feed look impressive. While you are at it, lay your hands on the moderation panel to remove the content you have no confidence to show on your Facebook feed. Tagembed is compatible with more than 20 CMS platforms and social media platforms.
b). SociableKIT
Sociable KIT is yet another tool that can help you showcase your Facebook feed on the website. Similar to Tagembed, Sociable KIT is also a low-code platform. You can also lay your hand on customization features to give your Facebook feed a good appearance. Moreover, you should know that Sociable KIT supports major CMS platforms. This tool also provides you with a live editor, that helps you see how your Facebook feed will look once it goes live.
In a Nutshell
We have said it a million times and we can say it again. Facebook is a great place to be at. It can help you grow exponentially in the coming years, making it an unmissable social media platform. You can leverage many formats of content, including videos and photos. It will help you gain engagement, and trust and build deep relationships with the target audience.
When you embed a Facebook feed on the website, you sign up for a lot of golden opportunities for your business.
We are at the end of this blog, and we are sure you are now convinced to embed Facebook on the website and grow your business.
